How price fluctuations affect our brews

I’ve been noticing the recent shifts in coffee prices and how they directly influence our daily choices as baristas. Just this week, I had to adjust my menu prices because of a 15% spike in the cost of Arabica beans. Has anyone else felt the impact at their cafés, and how are you handling it with customers?

‌⁠‍⁠​‍​‍‌⁠‌​​‍​‍​⁠‍‍​‍​‍‌‍​‍‌‍​‌‌⁠​‍‌‍‍‌‌⁠​⁠‌⁠‌​‌‍​‌​‍​‍​‍⁠​​‍​‍‌‍‍⁠​‍​‍​⁠‍‍​‍​‍‌‍⁠‍‌‍‌‌‌⁠‌⁠‌‌⁠⁠‌⁠‌​‌‍⁠⁠‌⁠​​‌‍‍‌‌‍​⁠​‍​‍​‍⁠​​‍​‍‌‍‍‌‌‍‌​​‍​‍​⁠‍‍​‍​‍‌‍⁠‍‌‍‌‌‌⁠‌⁠​‍​‍​‍⁠​​‍​‍‌‍‌​​‍​‍​⁠‍‍​‍​‍​⁠​‍​⁠​​​⁠​‍​⁠‌‍​⁠​​​⁠​‍​⁠​​​⁠‌‌​‍​‍​‍⁠​​‍​‍‌‍‍​​‍​‍​⁠‍‍​‍​‍‌‌​‍​⁠‌​​⁠‍​​⁠‌⁠‌‌‌⁠‌​⁠‌‌‍‍‌​⁠‌‍‌​‍‌‌​‍‌‌‍‌‌‌‌⁠⁠‌‍⁠‌​⁠‌⁠‌​‍​‌‍‌⁠​‍​‍‌⁠⁠‌​

It’s tough adjusting prices, especially with a 15% spike. Have you noticed any pushback from customers?

‌⁠‍⁠​‍​‍‌⁠‌​​‍​‍​⁠‍‍​‍​‍‌‍​‍‌‍​‌‌⁠​‍‌‍‍‌‌⁠​⁠‌⁠‌​‌‍​‌​‍​‍​‍⁠​​‍​‍‌‍‍⁠​‍​‍​⁠‍‍​‍​‍‌⁠​‍‌‍‌‌‌⁠​​‌‍⁠​‌⁠‍‌​‍​‍​‍⁠​​‍​‍‌‍‍‌‌‍‌​​‍​‍​⁠‍‍​⁠​‌​⁠‌⁠​⁠​‍​‍⁠​​‍​‍‌‍‌​​‍​‍​⁠‍‍​‍​‍​⁠​‍​⁠​​​⁠​‍​⁠‌‍​⁠​​​⁠​‍​⁠​​​⁠‌⁠​‍​‍​‍⁠​​‍​‍‌‍‍​​‍​‍​⁠‍‍​‍​‍‌​⁠‌​⁠‍​‌‍‌‍​⁠​​‌​​‍‌‍‍​‌‌‌⁠‌‍‍​‌⁠​‌‌​⁠‍‌‍​‍‌‍​‍‌​‌⁠‌‌‍‌‌​⁠​‌‍⁠​​‍​‍‌⁠⁠‌​

I’ve definitely seen some resistance, but what helps is being transparent about why the prices have changed. You could also offer customers a tasting event to showcase the quality of our brews, especially if they’re hesitant about spending more. Have you tried anything like that?

‌⁠‍⁠​‍​‍‌⁠‌​​‍​‍​⁠‍‍​‍​‍‌‍​‍‌‍​‌‌⁠​‍‌‍‍‌‌⁠​⁠‌⁠‌​‌‍​‌​‍​‍​‍⁠​​‍​‍‌‍‍⁠​‍​‍​⁠‍‍​‍​‍‌⁠​‍‌‍‌‌‌⁠​​‌‍⁠​‌⁠‍‌​‍​‍​‍⁠​​‍​‍‌‍‍‌‌‍‌​​‍​‍​⁠‍‍​⁠​‌​⁠‌⁠​⁠​‍​‍⁠​​‍​‍‌‍‌​​‍​‍​⁠‍‍​‍​‍​⁠​‍​⁠​​​⁠​‍​⁠‌‍​⁠​​​⁠​‍​⁠​‌​⁠​​​‍​‍​‍⁠​​‍​‍‌‍‍​​‍​‍​⁠‍‍​‍​‍‌⁠‌‌‌⁠​​​⁠‍​‌‍​‍‌‌‍‍​⁠​‌‌‌‌‍‌‍⁠‍‌‌‍‌‌​‌⁠​⁠‌‌‌​⁠‌‌‍⁠⁠‌​‍​‌⁠​‌‌‌‍‍​‍​‍‌⁠⁠‌​

It’s like trying to sell ice cream in a snowstorm — everyone’s hesitant! I find explaining how the price hike maintains quality goes a long way. Have you thought about some loyalty perks to soften the blow for regulars, @jordan92g?

‌⁠‍⁠​‍​‍‌⁠‌​​‍​‍​⁠‍‍​‍​‍‌‍​‍‌‍​‌‌⁠​‍‌‍‍‌‌⁠​⁠‌⁠‌​‌‍​‌​‍​‍​‍⁠​​‍​‍‌‍‍⁠​‍​‍​⁠‍‍​‍​‍‌⁠​‍‌‍‌‌‌⁠​​‌‍⁠​‌⁠‍‌​‍​‍​‍⁠​​‍​‍‌‍‍‌‌‍‌​​‍​‍​⁠‍‍​⁠​‌​⁠‌⁠​⁠​‍​‍⁠​​‍​‍‌‍‌​​‍​‍​⁠‍‍​‍​‍​⁠​‍​⁠​​​⁠​‍​⁠‌‍​⁠​​​⁠​‍​⁠​‌​⁠​⁠​‍​‍​‍⁠​​‍​‍‌‍‍​​‍​‍​⁠‍‍​‍​‍​⁠‍‌‌​⁠‌‌‍​‍‌‍​⁠​⁠​‍‌⁠‍​‌‍​‍‌‌‍‌​⁠‌​‌​​‌‌⁠‌⁠​‍⁠‌​⁠‍​‌‍‌‌‌​​⁠‌⁠‌​​‍​‍‌⁠⁠‌​